Spring is for Staging!

soldThe “Spring Selling Season” is upon us and more homes will soon be listed for sale.  Do you know what features buyers are looking for in a home and are those features showcase ready?

The National Association of Realtors® (NAR) 2013 Profile of Buyers’ Home Feature Preferences examines the features buyers prefer when it comes to purchasing a home.

Here are five features that buyers are most interested in and some tips on how to improve their showcasing.   To view the full report click the attached link.

http://www.realtor.org/reports/highlights-from-the-2013-profile-of-home-buyers-and-sellers

 

fireFIREPLACE

57% of  Buyers purchased a house with a fireplace.  Some 40% of homebuyers without a fireplace said they would spend additional monies of up to $1,400 for at least one. Fireplaces are often the focal point of a room and the first thing that captures the attention when entering the space.  It should be a showpiece and the wow factor of the room.

Ideally, the design of the fireplace should reflect the style of the home and any renovations should be consistent within that style. If a fireplace in a room is dated often it may only need a fresh coat of paint or stain and a good cleaning.  Replacing the door and screen with an on trend one will refresh and revive it.  Keep it simple but Stylish.

 

kitchNEW KITCHEN APPLIANCES

69% who purchased a home with old appliances would have been willing to spend an additional $1,800. more on their home purchase if it had new appliances.

It is often underestimated how much of a detractor appliances are to buyers.  If appliances are old and dated buy new appliances, which will increase the value of the property.  Stainless Steel appliances are most popular of all.  New models with fewer features will help to keep the cost down.

 

airAIR CONDITIONING

65% of buyers rated this feature as very important to their search and the most significant feature of all.

Before showcasing a property make sure that the air conditioning unit is working properly as the warm weather approaches. Check ducts to make sure air is blowing and not clogged or need cleaning.  Give your unit a quick tune up by changing filters, checking batteries in the  thermostat, and cleaning covers.

 

BASEMENT

baseBasements and garages are luxuries.  They are often the most overlooked parts of a property and a tremendous selling feature. 41% of buyers purchased a house with a basement and it is considered the most highest valued room.  Most buyers are willing to pay more for a home if it includes a basement.

Basements are no longer used for just storage and are often contain sub-rooms such media rooms, playroom and space for entertaining.   Think about creating that feeling of luxurious extra, private space for your prospective buyers and their dreams.

Basements tend to be dark, so put high wattage bulbs in sockets.  An unfinished basement will look better with a coat of white paint.  You can also paint floor gray or carpet, which will greatly improve its appearance and help keep it clean.

 

GARAGE

gar

78% of buyers chose a house with a garage. Many use garages to store belongings, not cars.  Garages are often the holding zones for things that people don’t actually use but can’t seem to throw out.

We suggest to get rid of anything that hasn’t been used in over a year or two and organize what remains.  It should have the space clear for the amount of cars built for it.   Keep only garage-related items in it and keep it neat.   The object is to show buyers that they can park their car in the spacious garage because the house has plenty of storage.

 

Spring can’t come soon enough! The weather will be warm, the flowers start to bloom and the days will be sunny and bright.   As you put your 2014 marketing plans in motion know that Design Remix, Inc. provides the services that you need to showcase properties in their best light so they get sold. Looking forward to being a part of your team!

Wishing you a successful selling season!

Stagingly yours,

Elizabeth & Luisa

us
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